Project Management SWOT assist project managers and teams to give their projects a better chance of success by implementing a powerful strategic planning technique known as a SWOT analysis. It is especially helpful if you have an objective, a decision or question you want to answer or when your business seeks to gain a competitive advantage over rivals.

Once this video is completed you will have learned that a SWOT analysis consists of knowing your project’s Strengths, Weaknesses, Opportunities and Threats. This useful tool will help you determine the internal and external factors affecting your project or business and clarify your project’s purpose and execution.

Improve project management by doing a SWOT analysis:

• Emphasize a project’s strengths
• Identify its weaknesses
• Recognize any opportunities
• Consider likely threats

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